In my last blog, I discussed “choosing the right values.”I discussed the elements of your business that form the foundation for adopting values that will best serve you. In other words,
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For most of us, from early childhood, being accountable was associated with being punished for doing the wrong thing – if and when we were caught. As adults, we still

Why does accountability matter? Because done right, it yields greater profits. Here’s an example of how that works. Accountability – or the lack of it – is getting a lot

Trust collapses when checking boxes replaces human interaction. The conversation IS the relationship. “You can’t stay here. You have to leave.” The desk clerk was supposedly trained – but she
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Author: Bill Leider
Brand Delusions
Available in Paperback and Kindle format from Amazon
Exploding the myths and helping you improve your brand – professionally and personally.
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