July 25

Transformation – One thing to know and one thing to do


Everyone knows what transformation is. Or do they? The term has been over-used to the point of absurdity. That’s the problem. The word transformation has been so trivialized that it’s lost its true meaning. It’s now on a par with awesome.

So, what exactly is transformation? It is re-invention. It’s life changing. It is a radical departure from what was yesterday to what will be tomorrow. It will impact everything it touches.

 Amazon went from selling books online to selling almost everything there is to sell. They have become an indispensable resource for hundreds of millions of us. They transformed the way our society buys stuff and retailers sell stuff.

 The first iPhone was transformational. Subsequent model changes are improvements. They’re good. They are not transformational.  

 You install a new ERP system. People learn new skills. They execute. It works. You improve operating results. You’re doing the same things you’ve done before, but differently and more effectively. It’s admirable. But it’s not transformational. 

 It is important to know the difference. Because if you praise operational changes as being transformational, you will have defined good as being exceptional. 

 Celebrating the ordinary as extraordinary lowers the performance bar in people’s minds. If you do that, you will create a culture in which good enough becomes the gold standard and true excellence is beyond comprehension. 

 By all means, praise positive changes. Just don’t call everything transformational.

To explore more about transformation in upcoming posts, follow us at Axies Group on LinkedIn


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Book Reviews

Mastering Your Balance

Amazon Book Reviews

D. Thurman April 7, 2021

The areas of balance required to perform as a top level organization are lifted from the almost unconscious to the very conscious in Mastering Your Balance. As a business and executive coach I see business leaders mostly consumed 95% if the time with near term issues. A perpetual game of Whack-A-Mole.

Perhaps, getting the various elements covered in the book in play and more importantly in balance these leaders would have far less moles to whack, and therefore much more time and energy available execute on their greater purpose.

Shane Willard April 21, 2021

Bill & Jason get it. Having coached thousands of businesses and business leaders their insight is invaluable. They beautifully weave Vision, Values, Culture, Strategy & Purpose together into actionable steps any leader can implement. As they say, no matter how good one is at these individual elements, without balance greatness will always lie just behind your reach.

The 'what-would-it-take' concept in Chapter 2 makes you peel back the excuses and think creatively. "To achieve the impossible you must first envision the improbable."

At its core, this book serves as a blueprint for each vital element necessary to achieve success and balance organizationally (and personally). It reminds leadership where they need to focus.

Joe Fera April 1, 2021

What would it take to shatter your limiting beliefs and lead your company to heights only dreamed? Read ‘Mastering Your Balance’. Bill & Jason have demystified the ‘Dark Matter’ of great leadership and great organizations and boiled it down to highly actionable and implementable elements. Aha moments abound!

LR March 31, 2021

Mastering Your Balance answers the question and is a must read and reread for any organization daring to go from good to great! Mastering Your Balance shines a much needed light, drawing our attention to it, causing us to remember it's significance. More than words, we are reminded that a carefully crafted mission/vision statement is the organization's North Star.

Severin Sorensen March 24, 2021

As a business coach I'm always looking for books to inspire the human mind, and give direction to business owners seeking to raise their performance in the great game of business. Mastering Your Balance is one of those books. The authors are experienced in the art of giving profound advice to their clients.